Coca-Cola a second black gold

Best Binary Options Brokers 2020:
  • BINARIUM
    BINARIUM

    Best Options Broker 2020!
    Great Choice For Beginners!
    Free Trading Education!
    Free Demo Account 1000$!
    Get Your Sign-Up Bonus Now!

  • BINOMO
    BINOMO

    Only For Experienced Traders!

Coca-Cola Invents 16 Bottle Caps To Give Second Lives To Empty Bottles

Coca Cola teamed up with award-winning ad agency Ogilvy & Mather China on a new “2nd Lives” campaign and created 16 red screw-on caps that transform the otherwise-useless left-over plastic bottle into something creative, fun and usable. This environmentally friendly campaign launched in Vietnam, where 40,000 free caps will be given away when purchasing the iconic soda drink.

These fun caps transform the used beverage bottles into a lamp, a paintbrush, a spray bottle, a pencil sharpener, a soap dispenser, and many other usable objects. Graham Fink, the chief creative officer of Ogilvy & Mather China, explains the idea behind the project: “We have created fun tools with Coke bottle tops, bringing small moments of happiness into people’s lives.

With the creativity of this campaign and the good cause behind it, this could easily be one of Coca Cola’s best campaigns ever. Don’t forget to check out the video to see how all the different caps are used.

Coca-Cola

Coca-Cola

Historical information

Found on

Food specifications

Physical description

Potable by

Chronological information

Affiliation

Coca-Cola was a carbonated, caffeinated soda served in plastic orb bottles and paper cups at various locations throughout Black Spire Outpost on the planet Batuu. The beverage was imported by Jat Kaa, a Lurmen male from the planet Mygeeto, who sold it to travelers and locals via his company Jat Kaa’s Coolers at pop-up locations around the outpost and in the nearby ancient ruins.

Description Edit

Coca-Cola was a brown carbonated soda with caffeine. It was packaged in red, spherical plastic bottles with white Aurebesh writing that read “Coca-Cola” and “original taste” surrounded by a black, angular border. The beverage was sealed using a metallic, screw-on cap with several rectangular protrusions. It was also served from dispensers with ice in large- and regular-sized paper cups. The drink was safe for humans to consume, and an altered version of the beverage called Diet Coke was available. [1]

History Edit

A mobile Jat Kaa’s Coolers cart serving Coca-Cola

During the war between the First Order and Resistance, the Lurmen male Jat Kaa, hailing from the planet Mygeeto, had Coca-Cola bottles imported to Black Spire Outpost on the Outer Rim world of Batuu. Workers for his company, Jat Kaa’s Coolers, sold them at various pop-up locations throughout the outpost and the nearby ancient ruins. [3]

Kaa also purchased several R5 unit droids name J1-KC, J2-KC, and J3-KC, from Mubo, [3] the owner of the Droid Depot, [5] and reprogrammed them to drive purpose-built vehicles around the outpost selling bottles of the beverage. Kaa also had the vehicles painted in the same color scheme as the Coca-Cola bottles with the beverage’s logo on the side. He had two other vehicles painted in the green and yellow scheme of the Sprite bottles and the gray and red color scheme of the Diet Coke bottles. These two carts were piloted by the R2 units J4-KC and J5-KC respectively and were used to deliver the Coca-Cola beverages to the other carts. [3] Around the same time, the bottled beverage was served in Black Spire’s market at Kat Saka’s Kettle, [1] while cups filled with the soda were available at Docking Bay 7 Food and Cargo [2] and Ronto Roasters. [4]

Behind the scenes Edit

A promotional display of the various specialty Coca-Cola products available at Star Wars: Galaxy’s Edge

The soft drink Coca-Cola is one of the beverage items available in the theme park land Star Wars: Galaxy’s Edge, which opened to guests at Disneyland Park on May 31, 2020. The beverage’s Star Wars–themed packaging was developed exclusively for the park as part of a collaboration between Walt Disney Imagineering, Lucasfilm Ltd., and The Coca-Cola Company, [6] which has had a partnership with Disneyland since 1955. [7] The specially-packaged drink was revealed at Star Wars Celebration Chicago in April 2020, during the “Bringing Star Wars to Life at Disney Parks” panel, [6] which showcased an ad featuring a crate full of Coca-Cola, Diet Coke, Sprite, and Dasani beverages being stolen from two distracted First Order stormtroopers. [8]

Best Binary Options Brokers 2020:
  • BINARIUM
    BINARIUM

    Best Options Broker 2020!
    Great Choice For Beginners!
    Free Trading Education!
    Free Demo Account 1000$!
    Get Your Sign-Up Bonus Now!

  • BINOMO
    BINOMO

    Only For Experienced Traders!

The creative process behind the bottles took over three years, with Coca-Cola Design presenting designs in various shapes and sizes before settling on the rustic orb bottles present in Star Wars: Galaxy’s Edge. Matt Cooper, an associate industrial designer at Coca-Cola, stated that the goal of the final design was to evoke a sense that the bottles had just been pulled off a ship or left behind and repurposed into beverage containers. The idea to use Aurebesh for the logo originated when a group of Imagineers toured the Coke Archives in Atlanta, Georgia and saw the brand’s iconic Spencerian script logo in various languages. [9]

Старый рецепт напитка компании Coca-Cola — 370 килограммов кокаина в Марселе

Дело в том, что в первоначальной рецептуре Coca-Cola напитка с 1886 года был такой состав:

Масло лимона, масло лайма (lime — сорт мелких зеленых лимонов со своеобразным горьковатым вкусом и сильным ароматом), масло мускатного ореха, экстракт муската, экстракт листьев коки, ванилин, цитрусовая кислота, апельсиновый эликсир, масло нероли (из цветков апельсинового дерева) и кофеин. В 1903 году «Кока-Кола» незаметно переключилась на новую рецептуру с применением листьев коки, из которых уже экстрагировали кокаин. (Фирма и сейчас продолжает использовать «обезвреженные» листья коки. Их поставляет химическая компания из Нью-Джерси, единственная легальная фабрика по переработке медицинского кокаина в Соединенных Штатах.)

А сам напиток появился на волне борьбы с пьянством в южных штатах США после проигрыша южанами в гражданской войне. Создателем напитка был фармацевт Джон Стит Пембертон с первоначальным названием напитка «Французская винная кока — идеальный тоник для стимуляции работы мозга», но под давлением общества трезвости Атланты вынужден был изять из рецепта спирт, заменив его кофеиновым экстрактом. Главный ингредиент из коки фармацевт позаимствовал у рабов из Африки, боровшихся с похмельем орехами колы. Рабы говорили, что кола похмельную головную боль «как рукой» снимает. Партнером и спонсором основателя компании Coca-Cola Пембертона был Фрэнк Робинсон, в последствии с другими компаньонами оставивший Пембертона умирать в полной нищите. Спустя 70 лет компания Coca-Cola поставила каменное надгробие на заброшенной могиле своего основателя.

Журналисты New York Times провели расследование деятельности в 1988 году крупнейшего в мире производителя напитков, узнав что он ввозил тоннами в США листья коки через компанию Stepan Company, имевшую на это специальное разрешение от правительства.

Поскольку об этом ингредиенте популярного в западных странах напитка знал КГБ, что препятствовало его распространению в СССР за исключением периода олимпийских игр 1980 года и периода с 1988 года по решению Горбачёва.

Best Binary Options Brokers 2020:
  • BINARIUM
    BINARIUM

    Best Options Broker 2020!
    Great Choice For Beginners!
    Free Trading Education!
    Free Demo Account 1000$!
    Get Your Sign-Up Bonus Now!

  • BINOMO
    BINOMO

    Only For Experienced Traders!

Like this post? Please share to your friends:
Binary Options Trading Library
Leave a Reply

;-) :| :x :twisted: :smile: :shock: :sad: :roll: :razz: :oops: :o :mrgreen: :lol: :idea: :grin: :evil: :cry: :cool: :arrow: :???: :?: :!: